Blog 4: Generation Like
The documentary "Generation Like" is all about social media and how younger generations interact with it. One of the biggest ways is making money. YouTubers such as Tyler Oakley and Steven Fernandez post videos that get a lot of views, then brands sponsor them, which means the creators get paid to advertise the brand in their videos. It seems like the documentary sees this as a positive thing because Fernandez talks about his hope of getting his family out of poverty with this money. Another way social media is used is creating your identity. Douglas Rushkoff says "you are what you like" meaning when you "like" or "share" something on social media, for example: a clothing brand, a movie franchise, or a band, it becomes apart of you. He compares this to hanging up posters in your room. Ceili is a big fan of the Hunger Games franchise. She posts a lot of content about the movies on multiple social media platforms. The franchise has become part of ...